To Hype “Conan” on TV, Conan Takes to Web

Before Conan O’Brien takes to TBS to launch his new program on Nov. 8, he’ll appear online to hype the new effort, in a brief video feature sponsored by Coca-Cola’s Diet Coke.

On Monday, Nov. 1, at 11 p.m., Mr. O’Brien and cohorts will stream what they call “Show Zero” in a “triple simulcast” via Mr. O’Brien’s TeamCoco.com, YouTube and Facebook.

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